If Kristen Beddard has her way, kale will soon be widely available in Parisian markets and restaurants. The American transplant is working hard to deliver seeds sourced from England to French farmers who are willing to grow them. She’s like a modern-day Johnny Appleseed, but with better hair. She’s also recruiting chefs to transform a vegetable that their French clients have experienced only as a decorative plant.
This Thursday, September 20th marks kale’s “official” coming out party at Verjus. Chef Braden Perkins will be using the leafy green (sourced from Terroirs d’Avenir) in a dish for the wine bar. Kristen will be bringing her own composition using kale grown by Joël Thibault.
What’s next for the self-described leader of the Paris “kale army”? After this one-off at Verjus, Kristen wants to inspire more local chefs to try working with kale. She says that Septime, Frenchie and Au Passage have already expressed interest if they could only get their hands on the chewy, curly green. Considering that Terroirs d’Avenir (a produce distributor they all use) has just added kale to their daily ingredient text blasts, the vegetable that Clotilde Dusoulier named “the most elusive ingredient of 2011” may soon be turning up in some of the trendiest restaurants in Paris.
This would make Kristen very happy, indeed. “I didn’t want to just make kale available to me, my husband, and the expat community. I want to fill the white space and introduce French people to this vegetable that’s so popular in America and in the countries surrounding France,” she says. Toward that end, she still has some organic seeds to share with any curious and willing local farmers.
Related links:
- Read more about Kristen’s leafy struggles at the Kale Project and follow her Facebook page
- Bryan Pirolli’s profile of Kristen’s efforts for SmartPlanet
- An early effort to raise and share kale plants in Paris by Danielle and Adrian from Trail of Crumbs
- A recipe from contributor Dorie Greenspan for shredded kale, tomato and avocado salad
this is the best news ! I’ve been reading about kale on american blogs for years, I just can’t wait to try it myself
Very happy for Kristen and thrilled to see Kale more readily available!
I just want to precise that kale supplied by Terroirs d’Avenir is not produced by Joel Thibault but by Laurent Berrurier, a farmer from Val d’Oise (great specialist in cabbages and other rare vegetables).
Yay for Kristen!!! I’m so thrilled that the Kale Project is finally launching its results and am super excited to see what the lovely geniuses of French cuisine will come up with for this ingredient.
Milsters
(http://littlepiecesoflight.blogspot.fr/)
And we all hail kale!!!
What’s the french word for Kale? Kale is ALL the rage here and I almost feel like a bad foodie for not being obsessed with kale like everyone else ~ such food blogger peer pressure
I blame it on being french. Good luck in your efforts, I enjoy reading about it.
Can’t wait! I want kale!
Very cool project, Kristen! Like Agnès, I read about kale via all the American food blogs — only to learn that it wasn’t grown in France (not the dinasaur kale, anyway!) Then I remembered my old ebay.fr account… and ordered some from a small company
I immediately planted the seeds and was thrilled to see the first leaves (which were impatiently harvested, as baby kale, after only three weeks! 
Now to be patient and watch them grow up! For those who don’t live in Paris, enjoy planting the seeds in a pot or flower bed.
So excited for her! And anxious to see more kale around Paris.