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Burgundy dirt to receive World Heritage status?

According to Decanter, the French government is trying to score a place for the vineyards of Burgundy and Champagne on the UNESCO world heritage list. The soils of Saint-Emilion have already made the cut.

If you’re wondering “why bother?”, a spokesperson for Champagne sector council CIVC told that the designation would “help consumers to understand that Champagne – the wine – only comes from the Champagne region.” The underlying assumption is that the folks drinking California pink “Champagne” have actually heard of UNESCO…

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